Air New Zealand just launched the “KiWeets 30 Days & 30 Ways to Get to New Zealand” campaign. A quiz game where you can win a free ticket to New Zealand by answering a trivia question on Twitter.
Air New Zealand will ask a new trivia question every day for 30 days on the Twitter account @KiWeets. And each day the airline will give away a economy-class round trip to New Zealand to a randomly selected user who responded correctly. On day 30 the grand price will be given away, a business-class ticket to New Zealand. The grand prize winner will be the Twitterer with the highest point total over the entire promotion period. Points are awarded for correct answers and speedy response times.
Cool thing about this Twitter quiz concept is that all players have a chance to win because of the random selection of a day winner, but the hard core users still have an incentive to try to answer the questions first for the grand price!
Quizzes and Social Networks are a perfect match, at QuizControl we have several social quiz concepts fleshed out, including a couple for Twitter! Contact us if you are interested.
